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#theOlympics

Sports and IP: Commentary on the Framework Against Ambush Marketing in Tokyo 2021

September 28, 2020, , , , , 1
This article provides an insight to the general nature of the Olympic Games and its Commercial practices, ambush marketing and the relevance of intellectual property protection in the Olympic Games. It analyses the approach adopted by Japan in Tokyo2021 (previously 2020) Games to protect the Olympic Movement and its Sponsors from Ambush Marketing.  Click on...

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MIPLG is a network of Intellectual Property (IP) advocates leading and propagating IP and Competition law education and implementation.

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